2008Advertising Rate Card & Schedule

All prices and other items are subject to change without notice

Thank you for expressing interest in advertising with USA Table Tennis Magazine. If you have any questions regarding the mechanical and rate information listed below, please don’t hesitate to call. 

To advertise, contact:
Steve Hopkins and Marie Hopkins, Co-Editors
USA Table Tennis Magazine
11 S. Angell St., Suite 246  · Providence, RI 02860
401-952-8598 (ph) · magazine@usatt.org

*Large files may be e-mailed to magazine@e-hopkins.com

Advertising Responsibilities and Publisher’s Rights:
All advertising must be clearly identified as advertising by the inclusion of a trademark, logo, or the name of the advertiser, or the word "advertisement" will be placed at the top and/or bottom of that advertisement.

AD DEADLINES (Subject to change without notice)

Issue Ads Received by: Printing Completed Received by Readers
Mar/Apr 2008 Jan 25 Feb 15 March 15-20
May/Jun 2008 Mar 28 Apr 15 May 15-20
Jul/Aug 2008 May 23 Jun 13 July 15-20
Sep/Oct 2008 July 25 Aug 15 September 15-20

Mechanical Requirements: All advertisements should be sent in in either PDF format, or a graphics format such as JPG or TIF. For black & white ads, all graphics should be in true gray scale. Resolution should be 300dpi, color in process CMYK. For PDF ads, all fonts must be embedded. For ads that bleed, allow .25 bleed on all sides, with no text within .25 of the edge. For more info on mechanical requirements, contact the editors. 

Design Charges: Editor can prepare ads upon request if given sufficient notice. The advertiser is billed at $40/hour for all production work, with all money generated in this way going to USATT. Advertiser will be given an estimate in advance for all costs in creating ads in this way.

Note: These rates are preferential rates for USATT Affiliated Members/Companies.

Full Color Rates 1x Rate 3x Rate 6x Rate
PREMIUM OPTIONS
     
• 2-Page Inside Front Cover $1600 $1500 $1400
• 2-Page Inside Back Cover $1550 $1450 $1350
• 2-Page Center Spread $1600 $1500 $1400
• Back Cover $1600 $1500 $1400
• Cover Flaps/Inserts/Logo-Product Placement varies varies varies
STANDARD OPTIONS
     
• 2-Page Spread (color) $1300 $1250 $1150
• 2-Page Spread (color/B&W) $1150 $1050 $  950
• Full Page $  900 $  850 $  800
• Full Page - Inside Front Cover $1150 $1100 $1000
• Full Page - Inside Back Cover $1050 $1000 $  950
• Full Page - Inside Front Facing Cover $1050 $1000 $  950
• Full Page - Inside Back Facing Cover $1000 $  950 $  900
• 2/3 Page $  750 $  700 $  650
• 1/2 Page $  650 $  600 $  550
• 1/3 Page $  450 $  400 $  350
• 1/6 Page $  300 $  260 $  220
Black & White Rates
Spot color $200/first page, $50 additional pages.

1x Rate

3x Rate

6x Rate
• 2-Page Spread $950 $850 $750
• Full Page $550 $500 $450
• 2/3 Page $450 $400 $350
• 1/2 Page $370 $330 $300
• 1/3 Page $270 $240 $210
• 1/6 Page $200 $180 $160

USA Coaching and USA Tournament Ad Discounts: Disounts for full page, 2/3 page, and 1/2 page ads are available for clinics/coaching and tournaments. The discount is 1/2 Price. This does not include extra costs for spot color on black & white ads, and does not apply to 2-page spreads. The coaching or tournament activity must be in the U.S. 

Multiple Ad Discounts:
Advertisers who contract for at least a full-page ad will receive a 15% discount on additional advertisements in the same issue of equal or lesser value. This discount does not apply to coaching and tournament ads that have already been discounted.

Ad Placements: Ads are generally placed in order of ad size, with larger ads (or multiple-page ads) getting precedence. 

USATT reserves the right not to publish any advertisement that is determinted to be (1) misleading, (2) unsupported by facts, (3) in bad taste, or (4) otherwise does not conform to the standards of USATT.

Standard advertising unit sizes with preferential placements reserved for color ads:
Full-page ads
Non-Bleed: 7 3/8" x 10"
Bleed: 8 7/8" x 11 3/8"
Trim Size: 8 3/8" x 10 7/8

2/3-page ads
4 7/8" x 10"

1/2 -page ads
1/2 Vertical: 7 3/8" x 4 7/8"
1/2 Horizontal: 3 5/8" x 10"

1/3-page ads
1/3 Vertical: 2 3/8" x 10"
1/3 Block: 4 7/8" x 4 7/8"

1/6-page ads
1/6 Horizontal: 4 7/8" x 2 3/8"
1/6 Vertical: 2 3/8" x 4 7/8"

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