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2008Advertising Rate Card & Schedule
All prices and other items are subject to change without notice
Thank you for expressing interest in advertising with USA Table Tennis
Magazine.
If you have any questions regarding the mechanical and rate information listed
below, please dont hesitate to call.
To advertise, contact:
Steve Hopkins and
Marie Hopkins, Co-Editors
USA Table Tennis Magazine
11 S. Angell St., Suite 246
· Providence, RI 02860
401-952-8598 (ph) · magazine@usatt.org
*Large files may be e-mailed to magazine@e-hopkins.com
Advertising Responsibilities and Publishers Rights:
All advertising must be clearly identified as advertising by the inclusion
of a trademark, logo, or the name of the advertiser, or the word
"advertisement" will be placed at the top and/or bottom of that
advertisement.
AD DEADLINES (Subject to change without notice)
| Issue | Ads Received by: | Printing Completed | Received by Readers |
| Mar/Apr 2008 | Jan 25 | Feb 15 | March 15-20 |
| May/Jun 2008 | Mar 28 | Apr 15 | May 15-20 |
| Jul/Aug 2008 | May 23 | Jun 13 | July 15-20 |
| Sep/Oct 2008 | July 25 | Aug 15 | September 15-20 |
Mechanical Requirements: All advertisements should be sent in in
either PDF format, or a graphics format such as JPG or TIF. For black & white ads, all graphics should be in true gray scale. Resolution should be 300dpi, color in
process CMYK. For PDF ads, all fonts must be embedded. For ads that bleed, allow
.25 bleed on all sides, with no text within .25 of the edge. For more info on
mechanical requirements, contact the editors.
Design Charges: Editor can prepare ads upon request if given sufficient
notice. The advertiser is billed at $40/hour for all production work, with all
money generated in this way going to USATT. Advertiser will be given an estimate
in advance for all costs in creating ads in this way.
Note: These rates are preferential rates for
USATT Affiliated Members/Companies.
| Full Color Rates | 1x Rate | 3x Rate | 6x Rate |
PREMIUM OPTIONS |
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| 2-Page Inside Front Cover | $1600 | $1500 | $1400 |
| 2-Page Inside Back Cover | $1550 | $1450 | $1350 |
| 2-Page Center Spread | $1600 | $1500 | $1400 |
| Back Cover | $1600 | $1500 | $1400 |
| Cover Flaps/Inserts/Logo-Product Placement | varies | varies | varies |
STANDARD OPTIONS |
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| 2-Page Spread (color) | $1300 | $1250 | $1150 |
| 2-Page Spread (color/B&W) | $1150 | $1050 | $ 950 |
| Full Page | $ 900 | $ 850 | $ 800 |
| Full Page - Inside Front Cover | $1150 | $1100 | $1000 |
| Full Page - Inside Back Cover | $1050 | $1000 | $ 950 |
| Full Page - Inside Front Facing Cover | $1050 | $1000 | $ 950 |
| Full Page - Inside Back Facing Cover | $1000 | $ 950 | $ 900 |
| 2/3 Page | $ 750 | $ 700 | $ 650 |
| 1/2 Page | $ 650 | $ 600 | $ 550 |
| 1/3 Page | $ 450 | $ 400 | $ 350 |
| 1/6 Page | $ 300 | $ 260 | $ 220 |
| Black & White Rates Spot color $200/first page, $50 additional pages. |
1x Rate |
3x Rate |
6x Rate |
| 2-Page Spread | $950 | $850 | $750 |
| Full Page | $550 | $500 | $450 |
| 2/3 Page | $450 | $400 | $350 |
| 1/2 Page | $370 | $330 | $300 |
| 1/3 Page | $270 | $240 | $210 |
| 1/6 Page | $200 | $180 | $160 |
USA Coaching and USA Tournament Ad Discounts: Disounts for full page, 2/3 page, and 1/2 page ads are available for clinics/coaching and tournaments. The discount is 1/2 Price. This does
not include extra costs for spot color on black & white ads, and does not apply to 2-page
spreads. The coaching or tournament activity must be in the U.S.
Multiple Ad Discounts: Advertisers who contract for at least a full-page ad will receive a 15% discount on additional advertisements in the same issue of equal or lesser value. This discount does not apply to coaching and tournament ads that have already been discounted.
Ad Placements: Ads are generally placed in order of ad size, with
larger ads (or multiple-page ads) getting precedence.
USATT reserves the right not to publish any advertisement that is determinted to be (1) misleading, (2) unsupported by facts, (3) in bad taste, or (4) otherwise does not conform to the standards of USATT.
Standard advertising unit sizes with preferential placements reserved for
color ads:
Full-page ads
Non-Bleed: 7 3/8" x 10"
Bleed: 8 7/8" x 11 3/8"
Trim Size: 8 3/8" x 10 7/8
2/3-page ads
4 7/8" x 10"
1/2 -page ads
1/2 Vertical: 7 3/8" x 4 7/8"
1/2 Horizontal: 3 5/8" x 10"
1/3-page ads
1/3 Vertical: 2 3/8" x 10"
1/3 Block: 4 7/8" x 4 7/8"
1/6-page ads
1/6 Horizontal: 4 7/8" x 2 3/8"
1/6 Vertical: 2 3/8" x 4 7/8"
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USA Table Tennis - Putting a New Spin on an Old Favorite! |
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